Page View (PV)

A Page View (PV) occurs whenever a visitor loads a web page within a website. It’s a metric used to measure the volume of traffic a website receives, with each reload of the same page counted as an additional view.

Problem it addresses

Understanding website traffic and user behavior is essential for optimizing site content and structure. Without detailed insights into how many times pages are viewed, it’s challenging to gauge content popularity or the effectiveness of navigation design.

How it helps

Tracking PVs provides valuable data on which parts of a website attract the most attention, helping to identify trends and user preferences. This information can guide content creation, website layout adjustments, and marketing strategies to improve user experience and engagement.