Business To Business (B2B)

• Market Segment
• Wholesale
• Corporate Sales

Business to Business (B2B) is the exchange of products, services, or information between businesses, rather than between businesses and consumers (B2C). B2B transactions are usually conducted in bulk or on a subscription basis.

Problem it addresses

Navigating the B2B marketplace requires understanding the complex needs and procurement processes of businesses, which differ significantly from consumer purchasing behavior.

How it helps

Focusing on B2B transactions allows companies to specialize in products or services tailored for specific industries or professional practices. This specialization can lead to higher order values, longer-term contracts, and more predictable revenue streams compared to direct consumer sales.